"Reprise Named Account Team of the Year at 2018 Bing Agency Awards"

Reprise, the full-service global performance media marketing unit of IPG Mediabrands, continues to ride a wave of success since its brand relaunch earlier this year, with the agency named Account Team of the Year at the 2018 Bing Agency Awards in New York last night.

Reprise’s Hulu team was recognized for its exemplary partnership and engagement with Bing, and its work testing and adopting new features, using feedback to optimize and submitting case studies.

The relaunch of the Reprise brand united sister agencies Society and Ansible under the Reprise banner to offer a full suite of digital media services. Bringing together mobile, social and creative specialists and segment experts has helped the new Reprise to deepen the agency’s overall footprint and strengthen collaborative efforts with Bing.

“At Reprise, servicing our clients has always been our number one focus, and this award win recognizes the outstanding work our Hulu team does every day,” said Rob Bernstein, Managing Director, Reprise US. “Search marketing is evolving, and Reprise is better placed than ever before to help our clients navigate this ever-changing and dynamic industry.”

The Bing Agency Awards recognize and reward outstanding and creative, effective, and passionate work by search advertising individuals, teams, agencies and technology partners working with Bing Ads in the Americas.